Beiersdorf

Relocation
Retailer

Making room for growth while securing a workplace more in line with Beiersdorf’s brand.

Location

Melbourne

Client industry

Retailer

Size

400 sqm

"Tenant CS assisted Beiersdorf in relocating our Melbourne office, assisting us to secure new premises more in line with the company corporate image and at a competitive market rate. The team was professional, worked efficiently and communicated clearly with myself and the team throughout the process."

Glenn Hall

Strategic National Business Manager, Beiersdorf

The brief

With headcount growing and lease expiry approaching, Beiersdorf needed a larger Melbourne office that better reflected its corporate image.

Tenant CS took the requirement to market, making sure to balance workplace quality with moving and occupancy costs.

Sunlit wooden chair and bench beside a gray round table by vertical ribbed glass panels.

Results

1

24% incentive secured

Strengthening the upfront commercial package and helping offset fit-out, transition and occupation costs.

2

Priority location achieved

The search secured a location aligned to Beiersdorf's preferred market, improving access for staff, clients and day-to-day business activity.

3

Workplace aligned to brand

The final workplace better reflected Beiersdorf's identity and standards, supporting staff experience while presenting a stronger image to clients and visitors.

4

Market testing strengthened the deal

Comparing suitable alternatives gave Beiersdorf a clear view of value and stronger leverage at the negotiation table.

Real businesses, real results

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